With gambling and casino’s being the big dogs in the city for decades, ganjapreneurs have to use all kinds of means to make sure their customers are aware of their presence.
One Las Vegas dispensary has a plan to catch potential buyers before they even get off the plane.
Per Ganjapreneur
Acres Cannabis — a cannabis retailer in Las Vegas, Nevada — has secured an advertising deal to appear in corporate airline Allegiant Air’s in-flight magazine, according to a press release from the company.
This announcement comes following a broad Clark County Commission proposal that would ban cannabis advertisements throughout Las Vegas’ McCarren International Airport properties and potentially even in taxi cabs and other transport options for traveling to and from the airport.
Acres’ 20,000 square-foot medical and adult-use cannabis dispensary is located just off the Strip in Las Vegas. The company’s retail location also sports a large, in-house cultivation and processing operation with an open view kitchen so customers and patients can see first-hand the infusion of cannabis products.
“Acres’ recent Airline campaign creates another first for the marijuana industry and helps propel all of us towards mainstream acceptance,” said Acres founder and CEO John Mueller. “Acres plans to continue to lead the industry by cultivating one of a kind cannabis experiences.”
There are currently 55 dispensaries licensed to serve the adult-use cannabis industry in Las Vegas — the industry, however, has experienced growing pains since the recreational market opened. Cannabis sales throughout the state have fallen dramatically as the state’s legalization law prevents anyone but alcohol wholesalers from distributing cannabis products.
A recent Nevada Tax Commission ruling found that existing liquor distributors cannot fully handle the industry’s distribution needs and called for the licensing of additional companies to move products around in the cannabis space.
It was reported earlier this year that Las Vegas officials we’re attempting to ban marijuana ads inside airports. Guess that doesn’t count to in-flight advertisement.
