As the legal cannabis industry grows throughout the United States, the industry’s leading service provider, General Cannabis Corp., is expanding its presence on the East Coast with the opening of a New York office.
The New York office provides General Cannabis a strategic location to better serve existing East Coast clients while also attracting new talent and partnerships as the cannabis market in the eastern U.S. continues to develop. Further, the opening of the New York office provides a hub for current clients looking for East Coast expansion opportunities.
“Given our growing list of East Coast clients and the steps that states like Massachusetts and New Jersey have taken toward launching adult-use sales, this is the ideal time for General Cannabis to further invest and establish itself in the region,” said Michael Feinsod, Executive Chairman of the Board for General Cannabis. “The growth potential for the market in this region is unparalleled. An East Coast office is perfectly suited to cater to this territory as General Cannabis continues to expand its presence nationwide. We plan on expanding our security, operations and marketing segments aggressively throughout the East Coast. In addition, we will be utilizing this office to expand and enhance our corporate, marketing and mergers and acquisitions teams.”
General Cannabis provides comprehensive business services for all sectors of the cannabis industry. The Company specializes in cultivation management, operations consulting, business development, security, marketing and apparel, and capital solutions for its robust client base. The Company, headquartered in Denver, has clients and subsidiaries based in Arizona, California, Colorado, Maryland, New Jersey, Nevada, Oregon, Washington, and now New York.
“We are uniquely positioned to step into the East Coast market and leverage the years of experience we’ve cultivated in California and Colorado,” said Robert Frichtel, CEO of General Cannabis. “We anticipate serving both new licensees as well as existing particpants within this market. Cannabis license holders that need a comprehensive suite of services know they can count on us. The General Cannabis team has a level of institutional knowledge regarding all aspects of the cannabis industry.”
The adult-use cannabis market in New England is developing quickly. Massachusetts and Maine became the first states on the East Coast to legalize adult-use cannabis through voter referendums in 2016, joining a cadre of western states that have legalized adult-use possession and sales. In 2018, Vermont became the first state to legalize adult-use cannabis via legislation. New Jersey is on a path to full legalization under the support of Gov. Phil Murphy. Meanwhile, Florida’s medical marijuana program, which was expanded in 2016 through a voter-approved ballot measure, is projected to become one of the largest markets in the nation over the next few years.