AMC’s hit show ‘Breaking Bad’ was about the life of a meth dealer. The show will be partnering with cannabis brand MedMen to promote their new Netflix production.
Per Marinuana Moment
Fans of AMC’s “Breaking Bad” are being taken on a scavenger hunt as part of an advertising campaign for the show’s upcoming Netflix feature, “El Camino.” And the first clue sent people to a MedMen marijuana dispensary in Los Angeles on Sunday.
To promote the movie, which will be released on Friday, the show’s official Twitter account started sharing geographic coordinates where people would find clues in the “Hunt for Jesse Pinkman” contest, named after the film’s main character.
Those coordinates lead to a MedMen cannabis shop in West Los Angeles, where Matt Jones, the actor who plays Badger, hung out and signed posters on Sunday. People who followed the clue to the store received free tickets to the film’s premiere.
If you’re a fan ‘Breakin Bad’ then you might want to start looking now!