Recently, Dazed Cannabis officially launched Branson, the eponymously named Cannabis brand by Branson, NYC’s Weed Godfather at the Dazed Holyoke Massachusetts dispensary. It was truly a pivotal moment for cannabis culture.Â
Branson is a cannabis legend, he’s a weed OG and a staple of Harlem culture. The community leader, entrepreneur and icon exclusively partnered with Dazed Cannabis in Massachusetts to launch BRANSON with an epic event last night at Dazed Holyoke, Massachusetts.Â
Branson’s name has been immortalized in 73-plus classic hip hop tracks, from The Notorious B.I.G. and Tracey Lee’s collaboration “Keep Your Hands High” to hits by Nas, LL Cool J, Diddy, Redman. He’s largely credited with being the pioneer of cannabis branding, known for his triangle bags in Harlem. The official launch of his legal cannabis brand is a watershed moment for the culture.
If you’re not familiar with Dazed, now is the time to get acquainted. The Black and Veteran owned cannabis brand is steadily growing into a premium lifestyle brand at the intersection of music, fashion, and culture. They are all about creating a premium, nostalgic experience and building an authentic community.